Direct contact.
You talk to me from the first conversation. We work out what you need and whether I am the right person for the task.
THE PERSON BEHIND ADOPTEAM
I help teams and leaders make AI, collaboration and change work in practice. You talk directly to the person doing the work.

Jacob Leicht · Founder, AI advisor and transformation coach
TECHNOLOGY AND PEOPLE
I specialise in digital transformation — helping technology, people and new ways of working fit together. I use change management, agile principles, coaching and training to turn change into everyday practice.
I have 20 years of experience working in large Danish companies, including Vestas. There, I helped teams focus on the value their solutions create and adopt new systems.
Today, I specialise in AI. I help businesses identify relevant applications, build their employees’ skills and make AI work in their day-to-day activities.
I also build and run AI tools myself. These include Outcome Studio, developed around the work of Product Owners. It keeps my advice grounded in practice.
Through Adopteam, I help you put AI to use. We work on your tasks together, so the new workflows make sense in everyday work.
See how I use AI myselfAI ADOPTION. TOGETHER.
You work directly with me from our first conversation through to follow-up. The focus is on making AI work in your day-to-day tasks.
You talk to me from the first conversation. We work out what you need and whether I am the right person for the task.
I try the possibilities myself. And share both what works and what needs more work.
We agree on the task, deliverables and price. And speak plainly along the way.
YOUR NEXT STEP
Write a few lines to Jacob. Then we arrange a free, no-obligation first conversation about your tasks, ground rules and a suitable starting point.
Write to JacobNo big pitch.
Just a good
conversation.